India--:--:--IST

Social media01 / 19

Oral-B

Industry
Oral care
Posts
116
GIFs
15
Period
Oct 2021 — Feb 2023
Role
Design & art direction
Instagram
@oralbindia ↗

46 of these are live on Instagram. Hover any post to read its caption.

Hero posts

The best of the lot. (21)
A white Oral-B electric brush stands on a clock-like dial: '2 minutes everyday'.IGView on Instagram
Carousel slide 2 deals a Pro 3 card: 'A royal flush against dental problems'.IGView on Instagram
Playing-card carousel, slide 3: an iO8 card of two brushes, 'An ace against plaque'.IGView on Instagram
A lit doorway in a giant tooth spins 'Home, sweet home!' into a plaque warning.IGView on Instagram
Molar Bear pun: a brush head becomes a polar bear's face, 'stop enamel cruelty'.IGView on Instagram
Makar Sankranti: a white electric toothbrush framed by a glowing kite and its string.
FIFA season: a brush head shoots like a football, 'It's game over for plaque'.IGView on Instagram
A brush crossed by a light beam marks '2 minutes of silence for dental problems'.IGView on Instagram
Chessboard scene where a white electric brush is the queen that 'moves in all directions'.IGView on Instagram
Children's Day: blue toy bricks and a yellow stud say 'Spotting plaque is child's play'.
Dhanteras: a brush head close-up glows with golden light as 'Your best investment'.IGView on Instagram
'Don't let your teeth give you nightmares!' A tooth-shaped jack-o'-lantern for Halloween.IGView on Instagram
Gandhi Jayanti: a blue electric brush leads a line of glass beads, 'A march of liberation'.IGView on Instagram
House of the Dragon: an iO brush hailed 'First of its name' amid floating brush heads.
'Roger that!' A Roger Federer tribute with a brush held on a tennis court.
A blue electric brush head forms an 'O' in 'One pale tooth', amid water droplets.
Longest day post: a blue electric brush on a curved horizon, 'ETA 2 minutes'.IGView on Instagram
The word plaque, stacked and fading, disappears behind a blue electric toothbrush.IGView on Instagram
Brahmastra nod: an iO brush wrapped in blue flame, 'The only Astra you need'.
Pride Month: an iO brush dots the 'i' of a rainbow 'Smile with pride'.
Beverage Day: a chilled red can seen from above, 'Don't let your oral health fizz away'.

Campaign posts

Launches, grids and contests. (29)
Ant-Man inspired: a tiny brush casts a giant shadow, 'A big problem for plaque'.IGView on Instagram
'2 minute quickie to make you smile!' A heart spotlight frames a brush for Valentine's Day.IGView on Instagram
Kids' carousel opener: a Star Wars brush before a glowing helmet, 'If plaque strikes back'.
Slide 2 of the kids' set: a Spider-Man brush, 'With a great brush, comes great teeth'.
Kids' carousel, slide 3: a Frozen brush, snowflake glow and plaque pleading 'Let me go'.
Republic Day: three white brushes in tricolour light, 'Let my country awake to a healthy smile'.IGView on Instagram
'Christmas a-round the corner!' Splayed brush bristles form a twinkling, star-topped tree.
For Christmas, 'Knitted with warmth & care!' sets a blue brush on a reindeer jumper pattern.
Hide and seek: four brush heads reach into the corners, 'Seek out plaque from every corner'.
Children's Day: a Frozen kids' brush forms the missing pieces of a blue jigsaw puzzle.IGView on Instagram
Clock-face concept: a blue electric brush becomes the hand, 'It takes 2 minutes'.
'Yellow? Hello no!' A white electric brush stands among floating white and yellow spheres.IGView on Instagram
A black iO brush on angular purple plinths, billed 'Your must have' oral hygiene partner.IGView on Instagram
A bunch of bananas illustrates the pun 'Peeling off the yellow is easy now'.
'Ready or not here I come!' A dark electric brush in purple light hunts hidden plaque.
A blue electric brush rises over a mirrored disc with the line 'Change relieves stress'.
Dussehra: a black-handled brush points like an arrow as 'Your Ram Baan' against dental problems.IGView on Instagram
International Coffee Day: smiley latte art and beans, 'Today's good mood & smile'.IGView on Instagram
Diwali e-commerce banner: a Frozen kids' electric toothbrush among sweets, diyas and rangoli.
Toothpicks spill beside a Criss Cross manual brush: 'Bite off more than you can chew'.IGView on Instagram
A towering double burger warns 'Don't bite off more than you can chew'.
A hand grips a white electric brush, its head forming the 'o' in 'Bite off'.
Floating bananas and a white sculpted hand spell out 'Go bananas for dental health'.
Diwali sweets meet a blue electric brush in hand: 'A sweet treat is all you need'.
Grey Diwali variant: kaju katli and a diya beside a white electric brush, 'We got 2'.
Diwali's two reasons to smile, side by side: gulab jamun and a white electric brush.
Diwali rangoli and marigolds frame a Frozen kids' brush: 'Keep a check, 2 times a day'.
Teachers' Day: a blue electric brush faces rows of chairs, 'Call us the monitor'.IGView on Instagram
Independence Day: saffron and green orbs frame a blue electric brush, 'Freedom from plaque'.IGView on Instagram

More posts

More from this client. (15)
Reel: pause on the right brush and comment its name for a discount code.
Reel: 48,800 movements a minute and whiter teeth, asking why round is better.
Reel: brush for two minutes, switch sides every 30 seconds, and let it buzz.
Rakshabandhan reel: chocolates, a brat of a brother, and a rakhi tied round the brush.
Reel: split panels for superior cleaning, brighter teeth and plaque removal in seven days.
Reel: round things from a CD to a weight plate, ending 'Round is better'.
Motion: a hand lifts the brush, 'Ensuring a 100% better start to your day'.IGView on Instagram
Motion: 'Christmas gifts arrived early!' An electric brush wrapped with a silver bow.IGView on Instagram
Motion: a kids' brush sweeps through 'Make brushing enjoyable' as the letters shuffle.IGView on Instagram
Stranger Things topical: 'Don't let plaque turn your world upside down'.IGView on Instagram
Motion: a manual brush upgrades to electric, 'Here's a smarter brush for a smarter you'.
Motion: round bristles and 48,800 rotations a minute, ending 'brush like a pro'.IGView on Instagram
Father's Day motion: 'The father of good oral care' beside a manual brush.
Pro 3 launch motion: the brush glows into view as its smart features appear.
Social Media Day motion: a heart, a tweet and a thumbs up from Oral-B.

Hygiene posts

Everyday topical and product posts. (66)
Yellow dots scatter away from a pale blue electric brush: 'Repulsing plaque, everyday'.
Dubbed 'Plaque's nightmare!', a black iO brush stands under glowing purple eyes.IGView on Instagram
Republic Day: an iO brush rises through a glowing '74th' for a 'Year of smiling'.
Spotlight gag: a criss-cross manual brush beams light onto a hiding broccoli floret.IGView on Instagram
FIFA final: five blue electric brushes on Argentina-style stripes, 'The king has been crowned'.
In French flag colours, 'They did it twice' pairs a blue electric brush with a football.
New Year: a blue electric brush on curving steps, 'A step closer to plaque free world'.
Christmas snow globe with a snowman sits atop a brush head: 'O'er the teeth we go'.
Christmas carol twist: brush heads on white steps under stars, 'Over the teeth we go'.
Fireworks burst behind a glowing brush head for New Year: 'we got the dental work'.
'Merry Morning!' greets Christmas with a brush head frozen inside a frosty bauble.
Red and blue siren light hits an iO brush in a bubble: 'Call us plaque police'.
'No more plaque!' Glowing rings circle a spinning electric brush head against deep blue.
Bubbles float by a blue electric brush and a tooth: 'Your perfect ally against cavity'.
Water bubbles burst around a brush head under the line 'Cleaning every corner'.
'Fighting dental problems without fear!' A blue brush and swirl guard a tooth from germs.
Wakanda Forever salute: two black iO brushes crossed in an X, 'Healthy teeth forever'.
Children's Day opener: a Tom and Jerry kids' brush, 'Kids can munch on whatever they want'.
Part two for Children's Day: a Spider-Man kids' brush dots the 'i' in 'amazing'.
Children's Day, part three: a Frozen kids' brush with 'It protects your gems from plaque'.
World Kindness Day: two black brushes peek in among water droplets, 'Be kind to your teeth'.IGView on Instagram
Three electric brushes in angled blue light with the line 'One less thing to stress about'.IGView on Instagram
A smiling couple shares a bathroom moment with electric brushes for World Smile Day.
World Smile Day: a woman flashes a fierce grin with a black iO brush in hand.
Dental camp banner for a free check-up, with a search-bar gag answered 'zero'.
'Fingers crossed for better oral care?' Two electric brushes cross like fingers for Criss Cross.
Pro 3 teaser riffing on Friends: 'I'll be three for your teeth', with a blue umbrella.
'Ye Diwali, healthy smiles wali!' A black iO brush stands among glowing diyas.IGView on Instagram
'The king will return, the plaque might not!' A white brush on banana leaf for Onam.IGView on Instagram
A pun on 'dish tease': a candle-topped blue cupcake on a blue floral plate.
Travel essentials: a black iO beside camera, sunglasses and suitcase, all about the 'aesteethtics'.IGView on Instagram
Teachers' Day: a black iO on a chalkboard writes lines, 'I will brush twice'.
Ganesh Chaturthi: a wide-mouthed girl holds a modak, 'Don't mooh dhak after modak'.IGView on Instagram
Friendship Day: a purple-lit iO with a second brush behind, 'We got your back'.IGView on Instagram
Sugar cubes and sour jellies sit by a blue electric brush: 'Sweet or sour'.IGView on Instagram
Gift-wrapped with a blue bow, an electric brush says 'We got your back' for Friendship Day.
Alternate layout: a brush head amid floating white spheres, 'Brush twice a day to avoid plaque'.
Sugar cubes ring a brush head like a clock face: 'whiter teeth round the hour'.
Rising from waves before an arch, a blue electric brush delivers 'our daily root-ine'.
Electric brushes float at angles on blue under the line 'Plaque is wack'.
Speedometer styling: a blue electric brush takes teeth on a two-minute ride.IGView on Instagram
A badly frayed brush head makes the point: 'Split-ends are for hair'.IGView on Instagram
Joke Day post with a plaque pun, 'but it's plaquerised', beside two electric brushes.IGView on Instagram
A purple electric brush splashes through rainbow-lit water for Pride Month: 'Smile has no gender'.IGView on Instagram
Pride Month post: a smiling woman holds out a brush, 'Smile has no gender'.
Chocolate Day split: a foil-wrapped sweet 'For your treat', a brush head 'For your teeth'.
Selfie Day: a peace-sign selfie with an Oral-B lens filter, 'incomplete without an Oral-B smile'.IGView on Instagram
Father's Day: an electric brush on a plinth, 'it's not as difficult as using a phone'.IGView on Instagram
Wrapped in a rainbow flag, face painted, a man laughs: 'Wear your colours with pride'.
Rainbow-painted lips frame bright white teeth in this Pride Month post: 'Rainbow pride, White smile'.
An electric brush among white smart gadgets, promising 'world class innovation every morning'.
'Invest in your mouth's healthy future': a blue electric brush standing in sea waves.
Laughter Day: a man hides his grin behind his hands, 'Only if he had used Oral-B'.
'Stop laughing with your hands': a woman covers her laugh in a World Laughter Day post.IGView on Instagram
Mother's Day: a grown son and his mother, 'The one who protects needs protection too'.
A blue electric brush tilts over a halftone ripple: 'Time to upgrade your oral hygiene'.
'A gift your mother will always remember': a mother shows her daughter an electric brush.
Mother and son raise electric brushes in the bathroom: 'Gift good oral care this Mother's Day'.
World Oral Health Day: a white brush against tech rings, 'Hold the future of oral care'.
Electric versus manual: a round electric head and a manual brush split by a lightning bolt.
Four manual brushes under a crescent moon and Santa's sleigh, brushing plaque off for Christmas.
Frosty banner with a smiling woman and her electric brush: 'Don't be afraid to say "CHEESE"'.
Tom & Jerry banner, close-up: a green kids' brush with Tom's face among gold stars.
Christmas stars surround Tom & Jerry kids' brushes teaming up 'against a common foe'.
Christmas e-commerce banner: five electric brushes among snowflakes and berries, offering an extended dental warranty.
'Your celebrations are now EXTENDED!' heads an e-commerce banner of five electric brushes.
Next clientRasna